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Where sports, technology, and innovation collide

Sports Forum is the place to witness how AWS powers global sports and entertainment, from player and team analytics to the fan experience. Showcase your skills with games inspired by F1, NFL, and the PGA TOUR®, and get hands-on in game-changing workshops and activities. You might even score big with daily prize giveaways like premium sports merch and autographed memorabilia. We’ll be adding more activities so keep checking back.

When and Where

Sports Forum hours

    • Sun, Nov 30
      10:00 AM – 4:00 PM
    • Mon, Dec 1
      10:00 AM – 4:00 PM
    • Tues, Dec 2
      10:00 AM – 4:00 PM
    • Wed, Dec 3
      10:00 AM – 4:00 PM
    • Thurs, Dec 4
      10:00 AM – 4:00 PM
    • Caesars Forum
Overview
Learn
Experience
Overview

Discover a new love of the game

  • Watch the day’s games live

    Redefining sports fandom

    AWS puts fans in the driver’s seat with interactive experiences that go far beyond traditional broadcasts. Explore the Fan Experience Zone to discover how innovations like predictive analytics and immersive design experiences place you at the heart of the action. From predicting a golfer's birdie probability in real-time to designing custom merch using cutting-edge AI, get ready to experience sports in ways you never thought possible.
  • Countdown to kickoff at the Sunday tailgate

    Powering player performance

    Experience the future of sports performance, powered by AWS. Enter the Player Experience zone to see how groundbreaking data analytics are literally changing the game. Gone are the days of simple box scores and highlight reels; today’s players, coaches, and teams rely on hyper-intelligent performance insights to gain the competitive advantage in everything from training techniques to injury prevention.
  • Chicken wing eating contest

    Breaking operational barriers

    Discover how AWS is transforming sports entertainment at the Behind-the-Scenes Experience zone. From lightning-fast broadcast technologies to intelligent data processing, you’ll learn how top tier-leagues are unlocking operational efficiencies, generating groundbreaking content, and reimagining the broadcast experience for fans—all with an assist from AWS.
  • Live concert
    Learn

    A broad range of entertainment and education

    Whether you want technical insights, sports excitement, or unique storytelling, there’s something for everyone at the Sports Forum. Throughout the week, we'll feature a broad range of educational programming, from breakout sessions to hands-on workshops, plus exciting sports viewing opportunities, including NFL games on Sunday, potential mid-week NBA matchups, and thrilling highlight reels from the recent F1 Las Vegas Grand Prix.

     

    Don't miss out. Mark your calendar for Sports Forum sessions and keep an eye out for reserved seating, which will be announced at a later date.

Experience

Your technology playground

Learning is playing. Enjoy interactive activities that demonstrate cutting-edge solutions to real-world challenges. From testing your skills in our F1 racing simulator to attempting a hole-in-one on the golf simulator, welcome to a world where technology isn’t just explained, it’s experienced.
  • My Cause My Cleats

    The ultimate Sunday tailgate

    Don’t miss out on the Touchdown of Fun. Join us at 10:00 AM on Sunday for massive NFL action, epic game day snacks, ice-cold beverages, and incredible prize giveaways.
  • Skills challenge

    Get up close with greatness

    Legendary moments make legendary memories. Step into the ultimate shrine to sports history and seize your moment with the iconic NFL Lombardi Trophy, dazzling Super Bowl Championship Rings, the PGA TOUR®'s prestigious FedEx Cup, and Ferrari's cutting-edge racing gear.
  • Get up close

    Score prizes

    Score big with our exclusive giveaways. Take home a piece of the game—from helmets to iconic jerseys—and bask in the legacy of your favorite teams and players.
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